By Dillon Avery
How does a wrestling show that features 9 minutes of action in a 2 hour show continue to maintain it’s ratings climb? Actually, I have no answer to that. And I apologize if it sounds anti-TNA. I assure you it isn’t meant to be. I’m one of the many fans who want the company to soar ever higher yet often get frustrated at certain decisions they make. We all have a viewpoint on what we’d do if we ran the company, from who we would fire to who we would push, what titles we would showcase or drop, if we’d keep the traditional ring or go back to 6-sides, ect. Part of me understands why sometimes iMPACT! is a talk-heavy show as it helps the company accomplish many of it’s goals that might not be apparent at first. It helps character development. It keeps the risk of injury down. It makes the matches that do happen seem more important. For some of the pay-per-appearance stars, it keeps costs down. Some stars with contracts have a certain number if dates they can wrestle and thus TNA uses them sparingly. Some stars like Hulk Hogan can no longer wrestle, but he’s a huge name they’re paying big bucks to, so they better put him on TV throughout the night. I get it. Sometimes Total Nonstop Action can’t be just that. Many iMPACT! reviews from other reporters are equally dismal regardless if the show is all action or all talk. If it’s all talk then then chastise it for being a snore & wasting unused talent. It it’s action from start to finish then we hear “they threw everything at us at once with no time to digest it or let things simmer!” Sorry, during a balls to the wall pure wrestling iMPACT!, the times to turn off your brain and let things simmer are called commercials & Rob Terry matches.
Your name is Total Nonstop Action Wrestling but you give up barely 10 minutes of wrestling on a show that follows up a 90-second PPV main event that has even your most loyal viewers panning you? Not the best time to air a talker. In a bit of a plug, I listen to the PWR Show podcast and one of their latest podcasts was devoted entirely to the Victory Road incident. Admittedly the hosts seem like bigger WWE marks who give that “I only want TNA around to push WWE to get better” vibe, but they were pretty fair in their assessment of the situation, and took numerous calls from fans claiming to be TNA die-hards. And it wasn’t good. Fan after fan claimed that they would no longer spend their $35 on TNA PPV’s after the Victory Road main event. This is bad news for TNA considering that is a big chunk of how they make their money.
Exactly how badly that single main event has damaged the product has been answered slightly, as the first iMPACT! afterwards showed that ratings stayed on par with what they usually get. But we’ll see how it effected their PPV buys in a little less than a month when the next one rolls around.