In an apparent reaction to Eric Bischoff getting over on WWE’s Shopzone website by ordering 1,000 copies of his own book, as of late at night on April 12, 2010 WWE Shopzone raised the price of Bischoff’s book from $1.98 to $4.98.
This back and forth between WWE’s Shopzone and Eric Bischoff has been very entertaining as each side tries to one up the other. It would appear, though, that Bischoff has won the back and forth at this point!
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