Source: Yahoo! Finance
STAMFORD, Conn. & ST. LOUIS–(BUSINESS WIRE)–World Wrestling Entertainment® and Charter Communications, Inc. (Nasdaq: CHTR – News) today announced that they have launched WWE 24/7 On Demand to Charter customers nationwide with a full lineup of wrestling. The agreement makes WWE’s subscription based video-on-demand service available to all of Charter’s VOD enabled customers.
“WWE fans will enjoy the addition of this programming as all of our Charter OnDemand content continues to grow,” said Alison Lay, Charter, Director of Video on Demand.
With the addition of Charter Communications, WWE 24/7 On Demand is now firmly established at the forefront of on-demand digital television products. WWE now has agreements with 13 of the top 15 MSOs in the country, making WWE 24/7 available to over 75% of VOD enabled subscribers.
“We’re excited that our product is proving its viability as it continues to reach more and more on-demand subscribers,” said Peter Clifford, Senior Vice President, Distribution and Affiliate Marketing. “We are delivering on our promise to bring more customers to the On Demand platform and keep them there.”
Clifford said that WWE 24/7 On Demand is continuing to create innovate promotions with affiliates to drive even more WWE fans to the On Demand platform. “In fact, in September, we are doing an aggressive new customer campaign with all our major affiliates that will feature a free month of WWE 24/7 for new customers,” said Clifford. “Once new customers sample WWE 24/7, they all want more.”