This week’s late night episode of AEW Dynamite brought in 585,000 television viewers during its first run on TNT, generating a 0.26 rating in the 18-49 demographic.
DVR, Online, And Other Viewership Information
The total viewership for any one episode of a television show is hard to estimate. On his Twitter account, former WCW and WWE executive Eric Bischoff suggests that DVR numbers can add a total of 10% to 12% to the final viewership numbers. Historically, DVR+1 and DVR+3 figures (the amount of people who watch the show on their DVR within one day and three days of recording it) add 150,000 more viewers to an episode’s final viewership numbers. On Steve Austin’s podcast, former TNA President Dixie Carter suggested that sometimes DVR+3 numbers (which are not reported to the public) have added up to 40% to an episode’s final viewership numbers. Plus, the official YouTube channels of wrestling promotions post a large portion of each episode of their television shows online with no expiration date. Over the course of the first week that they are available, these YouTube clips typically bring in between 50,000 and 100,000 viewers for smaller promotions and, potentially, in the millions of viewers for larger promotions. However, as DVR and YouTube viewers are not included in the television viewership estimates above, these figures are rarely if ever reported by professional wrestling “news” websites. We feel that it is necessary to report this information in order to provide deeper context for the entire spectrum of viewers for each episode.