- Multichannel News has an article up about WWE’s marketing efforts for WrestleMania XXIV. The article talks about how they have saturated the marketplace by doing aerial advertising, TV commercials, video-on-demand snippets, direct mail, bus wraps, in-store toy displays, radio promotions, a sweepstakes for a customized motorcycle, and renting a patch of land near the Orlando airport so arriving planes will see the WWE logo depicted on the plot. You can check out the full article at this link.

- Brian Fritz of the Orlando Sentinel has a new column online about Ric Flair retiring this year. It mentions that his last match is likely at WrestleMania XXIV. You can read the column at this link.

- Dwayne “The Rock” Johnson is currently trying to get the role as a villain in a new James Bond film. Johnson was quoted as saying, “I would love to be a Bond baddie. I am a big fan of the films.”

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This update was posted on Sunday, March 9th, 2008 at 7:26 pm and is filed under News & Rumors. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.